The media is called for an exceptional media coverage of “iATF 2025”

The Independent National Authority for Audiovisual Control confirmed that Algeria’s hosting of the African-African Trade Exhibition 2025, to be organized from 4 to 10 September, embodies its geo-economic role as a bridge linking North Africa with its continental depth, and a pivotal plant to enhance regional integration and value chains through manufacturing and innovation, under a slogan aimed at maximizing inter-trade and building a sustainable future based on value Added, calling on the media to cover exceptional this event.

In a statement, on Tuesday, the authority called on all institutions of the exploitation of the audiovisual communication service, to harness exceptional and permanent media coverage of the fourth edition of this exhibition, as a lever to activate the continental free trade area and enhance the presence of economic actors across the continent.

In the embodiment of the principle of public service, the media called on a continuous broadcast through special leaflets and direct windows from the wings and forum halls, with in -depth coverage of the outputs and updated numbers, and the availability of content in both national languages ​​and foreign languages, and the Authority also urges institutions of exploitation of audiovisual communication service to facilitate the enforcement of information for persons with hearing and visual disabilities, and this is a dedication to the public’s right to the media.

In compliance with the criteria of professional practice, the authority stressed the accuracy, verification and balance between official sources, economic actors and business incubators, with strict discrimination between the editorial content and commercial messages during broadcasting and digital services, and showing a clear poison for any content that enjoys propaganda sponsorship.

In conclusion, the authority affirmed that the permanence of broadcasting and the ethics of the profession and highlighting the pivotal role of Algeria in deepening African economic integration is a national responsibility and a professional commitment to an event with this strategic weight, which enhances the image of Algeria as a gateway to cross into the African continent, and an attractive and attractive environment for investment and partnerships.